Order fulfilment is the service provided by third party companies to take over certain aspects of a companies storage and distribution so the companies can concentrate on other aspects of their business such as marketing, sales etc.
A fulfilment centre also known as a fulfilment house is a large warehouse adapted to storing customers goods and shipping them out to customers on demand.
There are several reasons why a company would sub contract their storage and distribution to a third party.
Order fulfilemnt pricing can vary drastically, as an example a standard rate for picking and packing your goods is £1 per order, you can generally add that cost on to your shipping fee to your customer, additional fees to take into account include storage of goods and and account maintenance fees.
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